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For Immediate Release ALOFT Financial Launches a Podcast Centered on Financial Freedom ALOFT Financial presents, “Living the Life: Up and to the Right,” a weekly podcast series that educates listeners on important financial concepts to help them get control of personal finances and own their future! Las Vegas, NV – June 1, 2019 – ALOFT […]

On the TUNNEYSIDE of SPORTS May 27, 2019, #745 Memorial Day 2019 After further review…General John A. Logan of Civil War vintage founded what was then called Decoration Day, later to be termed as we know it, Memorial Day. It was and technically still is a day to honor those who made the ultimate sacrifice so that we can live […]

On the TUNNEYSIDE of SPORTS May 20, 2019, #744 The “88 Plan” After further review… The “88 Plan” was established in 2007 by the National Football League Players Association (NFLPA) and the NFL Management Council to “provide benefits to certain players suffering from dementia.” 88 was in honor of the former Baltimore Colts tight-end and […]

By Chris Ariens Radio network Westwood One wanted to get a sense of the return its advertisers were getting on their investments—it promised as much last fall, when it established ROI guarantees—so it partnered with Nielsen Catalina Solutions to determine how a product in the consumer-packaged-goods realm performed and found that radio delivered $12 in sales for […]

By Stephanie Thiesen Despite all the changes in the last decade in how Americans access music, AM/FM radio is still the most cost-effective advertising medium today. It’s an inexpensive way to reach your existing and potential customers. There are three big variables you want to control when scheduling radio ads: reach, frequency, and consistency. I’m going […]

By Duncan Stewart ​Do people really still listen to radio? They sure do—even young people—and advertisers would do well to take notice of them. DELOITTE Global predicts that global radio revenue1 will reach US$40 billion in 2019, a 1 percent increase over 2018. Further, Deloitte Global predicts that radio’s weekly reach will remain nearly ubiquitous, with over 85 percent […]

By April Corbin Characterizing it as a necessary first step toward fixing Nevada’s lackluster education system, Senate Democrats on Monday introduced their attempt to simplify and update the labyrinthian half-a-century-old K-12 funding formula. But because the bill does not dedicate additional dollars toward education as a whole, it is already being criticized as the reslicing […]

By Josh Ocampo This week, a woman was arrested at Disney World for carrying a prohibited substance: CBD oil, reportedly used to help with her arthritis pain. Despite its legalization across 33 states, traveling with weed is tricky, even from one state to another where both have legalized its recreational and medicinal use. But the lines get a little […]

On the TUNNEYSIDE of SPORTS May 13, 2019, #743 REPLAY! After further review… You like video replay? So do I. It is great entertainment! Should it be used in athletic events to determine fouls and/or outcomes? If you watched the 145th Kentucky Derby you may or may not agree with the decision the stewards made. It appeared […]

By Kelsey Pospisil O’ Planick Nielsen recently released its Audio Today 2018 report. According to the report, radio reaches 93% of adults on a weekly basis. TV reaches 88% and smartphones reach 83%. Radio reaches 243,381,000 users monthly. Compared to 229,960,000 monthly users of live or DVR TV, 179,216,742 monthly users of social media sites and 105,122,040 monthly […]


Living the Life – Up and To the Right

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